top of page



I almost fell for it
A common challenge for entrepreneurs is being told by many, ‘you should get a real job’, something I recently nearly fell for. I spent 2025 scaling an automation and AI agency where I had several conversations with leadership teams who shared without qualm that their primary incentive to adopt AI was to replace their staff. My naivety of expecting executives to want to leverage technology to empower staff, and in turn clients, quickly eroded. Upon an unplanned parting of wa

Amanda Dunklin
Jan 53 min read
bottom of page